Pembrokeshire Creamery, which is set to begin production this spring, has used St Davids’ Day to launch its new milk price for Welsh milk.

Using the industry-recognised Liquid Standard Litre the company has announced an April milk price of 38.5 pence per litre.

Pembrokeshire Creamery will be the only milk bottling facility in Wales certified to supply Welsh supermarkets. Ultimately this will be local Welsh milk, produced, processed and distributed from this new development.

Eliminating the need for transporting milk to England for processing, Pembrokeshire Creamery reduces food miles, streamlines the supply chain, creates new skilled jobs locally, and bolsters local farming.

This efficiency enables Pembrokeshire Creamery to offer producers who have already committed, and those following the project as it develops, a competitive milk price from April 2024.

Mark McQuade, managing director, Pembrokeshire Creamery said: “It seemed fitting, on St David’s Day, to launch an April milk price for Welsh milk which we hope will be sufficiently competitive to attract farmers from across the region to consider us as a potential customer. We will be the only BRC Certified facility to offer Welsh milk that is also bottled in Wales enabling us to offer an authentically Welsh milk supply for Welsh supermarket stores.”