Bluestone National Park Resort has set a new bar in the tourism industry, leading the way in ‘customer experience’ - becoming the first business in Wales to receive the coveted insight6 CX Excellence Mark.

Claire Lewis, Head of Guest Experience at Bluestone, said: “Receiving the insight6 CX Excellence Mark is a real honour as the team has worked incredibly hard over the past few years to ensure that we deliver the best for our guests at every level.

“We found investing in understanding our guest’s experience on a broader level has provided us with invaluable feedback to enhance our day-to-day operation. Part of the process means having all your team invested, and when your team is happy, this only enhances your customers’ experience, and vice-versa.”